Website Design: Making Money Grow on Trees
Money doesn’t grow on trees, but everyone knows that they do so on the Internet. Having your own website is a great money-making advantage. Add to that great WEBSITE DESIGN – and then you’ll have an unfailing success formula. So in order to grow and harvest money faster from your website, read through this “gardener’s” tips:
Prune and trim away
Just as you do in an overgrown garden, snip away every unnecessary branches, i.e. keep your site neat and clutter-free. You would not want navigators to your homepage to get tangled in heavy overgrowth. Remember, good web design is conscious of the upload time of each web page – if one page takes too long to load, chances are your visitors will go away. Therefore, go light on splash screens – which are data-heavy ‘welcome’ images that your visitors stumble upon when they enter your site.
Sure, splash screens can make your website look crisp and professional. But this page may just take the longest time to load – making visitors grow impatient and spurn your site consequently. Careful website design recognizes the need for swift browsing, and the best web design company out there must advice you that simplicity is the key to roll in more money to your site.
Zen silence: turn off the sounds please
When visitors go to your site, they are actually reading. And to give somebody a good read, keep the silence. Forever-looping audio on your pages are likely to annoy your site’s visitors; remember that you want them to concentrate on the contents of your site. Also, make note that your visitors may not agree with your choice of ‘lounge music’, so why run the risk. Of course, there are cases where the use of background audio is justified or desirable, and this is something that a good website design agency could advise you with.
Keep your site visitor-friendly
Be mindful of your visitors, always keep them guided from anywhere in your site. Good website design is courteous to visitors – there should always be access panels where they can easily browse through your site’s contents. Also, be sure to keep these tabs or navigation buttons visible to visitors. Keep in mind that visitors are strangers to your site, and that they would want to know exactly where they are from moment to moment. Keep your site tangle-free; surfers do not want to get lost in the middle of nowhere. Remember not to bog them down, for they have short attention spans and could just easily click away to other sites.
Simplicity is beauty in website design
Aesthetic principles aside, a simple site relates to a faster and easy browsing experience – something that visitors will expect. Conscientious website design considers visitors’ different levels of familiarity with the Internet, and their widely different software environments. Menus running on Flash and those with heavy scripting (codes on the webpage) may not be supported by your visitor’s browser or computer hardware. Just one success story – take note that simplicity seems to be Google’s hallmark, and look where it got them.
Trim down the ad banners
It would be a better (and more courteous) idea to trim down ad banners on your website. Instead, put useful and relevant links in their place, which could direct your visitors to more information. Be mindful of your customers; do not appear to be too salesy. Heavy advertising may only push your prospects away, and it is the task of conscious website design to keep them engaged by offering a relevant and interactive browsing experience on your site.
IF YOU WANT TO KNOW MORE ON HOW YOU COULD MAKE YOUR SITE BECOME THE STRONGEST CASH MAGNET, contact We Simplify Marketing, a website design agency for a localised and fully-customisable quotation for your business in Singapore.