Hiring a Local SEO Consultant to Direct Traffic to Your Site

If you’ve already set up your company website, created the most engaging, user-friendly content and design, and yet are STILL NOT DRIVING DROVES OF VISITORS to your site – the problem could be because your website is not optimised. And after you’ve added special online bonuses and prizes to your site, yet it still fails to generate greater sales, the solution could be to have your website optimised by a company in your area, preferably a Singapore SEO company.

When customers are looking for products online, they usually make a query on search engines such as Google or Yahoo! These engines then return a search result, and quite naturally, the surfer will click on the site that is listed on top of the results. Getting on top of the search results page thus guarantees greater customers than being in a lower, less visible ranking on the same page.

Search engines aren’t human – they ignore even the most hypnotically hyped sales pitch

Local SEO services in Singapore and other companies that have background in online advertising advise you to take another look at your website and troubleshoot specific issues that clog the flow of customers to your site. You may be writing creative, snappy sales copy for human readers, but search engines aren’t human at all – they’re as robotic and as unaffected by emotion as they can get.

To choose which pages are relevant to a human surfer, Google, Yahoo!, and all search engines surf cyberspace using crawlers (all right, they are computer programs) that use complex abstractions in robotic language – that is, pure mathematics. They rank websites based on specific determinants called algorithms. Pardon the robot talk, but it is the task of an SEO company to understand this machine language and highlight the relevance of your site both for the robots and for humans.

What can a Singapore SEO consultant do for you?

Acting as an ambassador and interpreter between the machine world and humans, a Singapore SEO expert will basically make sure that your content is appealing to both machine and human surfers. An SEO firm does this by optimizing key features of a website that machine crawlers find attractive:

Proper keywords

Descriptions in specific tags

Links to related sites and industry niches

plus other factors that only machines (and your local SEO service) will find appealing

Machine smarts notwithstanding, the final decision would still fall on your dear human surfers – they’ll be the final judge of what’s relevant or not for their needs. Thus for the love of humanity, your local SEO company and its professional SEO consultant team will continue to create sublime solutions that are simply beyond all robotic aspirations.

 

 

 

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